Citizens of Karachi

ALI REHAN (O5461) BLOODSHED EVERY WHERE, BLOOD IS ALL AROUND IS THE BLOOD INVISIBLE? WHY AREN’T WE REACTING? Citizens of Karachi are witnessing probably the worst of the times this city has ever gone through. Despite the horrible circumstances prevailing in the city, it is difficult to mention even a single act of public retaliation strongly condemning it in rightful manner. Have the citizens silently approved all that is happening and learned to live with it? If not, then why don’t we hear a call to end this?Since when have these people turned so passive, why don’t they react? A little deeper look into it will show that people do react. Reaction should be a source of damage control, but here, unfortunately, the way people react makes it a cause of worsening situation. Blood isn’t invisible, we see what is happening, and we hear who is crying, we know that next may be us, fear is all around, we feel helpless! The fear that surrounds us and state of being d irectionless has turned us into passive retaliators who do no harm the people who instill fear, instead, retaliate, but to our own harm.Burning our own city during protests is commonly seen. It is very unfortunate that citizens of Karachi-for most of the times-act as part of problem. Almost every instance of protest for a ‘right cause’ ends up in ‘wrong ways’. People have stopped trusting each other. A citizen of Karachi cannot imagine trusting strangers. And for a Karachiite, stranger is every person who is not his/her family member, with exception of a few close friends (rarely). DON’T AGREE Try answering this. How many people (outside your immediate family) , can you entrust with RS 1 lac and get the amount back when demanded?Security guards have become a need, we don’t feel secure. People have left enjoying the way they did in past (there is a reducing trend observed amongst the number of people visiting cinemas, amusement parks, and domes tic tourism). A financially well-off person avoids enjoying luxuries he/she can easily afford from the fear of becoming one of the victims of crime. There are hundreds of people who avoid purchasing expensive cars, motorcycles, cell phones etc , as they know that in a city like ‘Karachi’ , those (police) entrusted with duty to guard your possessions-can make you penniless!Here, criminals have free hands to operate and strong links to escape punishment. It is important to look at how the reactions varies with the social class people belong to. Upper Class that is financially well of, employs security guards, lives in safe areas, and waits for the first opportunity to emigrate†¦this class has isolated itself from the problems faced by common people. They worry a lot, but face a little. With every penny of their possessions ‘insured’, there is nothing they would loose.Middle Class employs all its resources to educate itself, and those who succeed, aim to fly abroad at given opportunity (dream is US, CANADA, UK, and MIDDLE EAST). They are the people with maximum potentials. It is always the middle class that plays the most active role in bringing revolutions. Lower Class (which is the largest of all),cannot educate, cannot move abroad, and has limited opportunities to grow, feels insecure. And as a way out—joins the strongest militant group and participates in increasing violence in the city. This is how violence is reciprocated with further violence.How will this cycle stop..? There is no end to the cycle until those with resources (upper class and middle class) aren’t concerned with solving the issue. There is no end to bloodshed until citizens stop complaining and start challenging the authorities whose interests this killing serves. There is no end to killing until a leader emerges to guide efforts of masses in a right direction. There is no end to killing until we learn how to react . How long does it take for a ci tizen of Pakistan to get a bad news to hear? The country has blood flowing all around.Here people die for reasons, and people die for no reasons. The short-tempered spice loving citizens of Pakistan are habitual of relaxing themselves employing ways that are not only futile when it comes to resolving their issues, instead, they create further worse issues for others to face can hardly recall any public protest that served its purpose without having caused destruction to state property and public assets. A call to strike means that lacs of people who are daily wage earners will have a day to worry for their need expenditures.People blame and react on suspicions. Our present is full of incidences of political target killings throughout the country and though it has been going on for a long time-our government intelligentsia has delivered a complete failure in figuring out how to stop it. Now let us wait for an angel to visit them and whisper in their ears â€Å"you need to control su pply of arms and killings would stop. † Another wrong way of reaction is displayed by media in our country-it over reacts.In an effort to sell their story and attract maximum viewership, electronic media channels sensationalize stories to extent of their creativity and capability. Television channels rarely consider the impact that their news transmission is likely to cast. Hours long broadcast of a single act of terrorism only serves the purpose of terrorist groups as terrorist want their projection to spread fear and media help them achieve their desired objective. How will this be corrected? All the problems that have been created by us need to be fixed by us.At many instances, we are part of problem and at numerous others, our silence over a problem signals that we are ready to live with it. Following examples may seem harsh, but they are a true reflection of reality. We are mentally prepared before sending our children to school, college, university that security of our c hild is not guaranteed and we would accept any mishap as undeniable/inevitable fate. We may sooner or later get to hear news of our close relatives’ death in a bombast, street crime incident or target killing attack and our lives may also end one day in much the similar way.As there is no single problem, there is no single solution. Each one of us will have to consider what lies in his/her sphere of influence, and try to correct that boldly. Courage will have to be demonstrated and sacrifices need to be made. Words do not count, it is our actions that matter. A great quotation of HAZRAT ALI is â€Å"the maximum limit of cruelty is determined by the tolerance level of the oppressed† . We need to be intolerant towards wrongs and challenge it bravely. Nothing would change until we learn to react and react in right manner.

Video Surveillance Cameras

Attempts to monitor employees have always existed in one form or another, from mechanical keystroke counters in the early part of the century, to the latest innovations in electronic monitoring. As technology advances, so do the monitoring possibilities in the workplace. As result of the endless possibilities in surveillance, anxiety in employee†s increase, which in most cases leads to illnesses. Studies have shown that individuals who are constantly being monitored at work suffer from inevitable effects, the majority being illnesses such as physical, emotional, and mental disorders. Employers feel they have the right to monitor their employees, however when extensive monitoring effects a employees health, then the employers has gone to far. Advance technology has lead to monitoring devices such as via computers, video surveillance, and active badges in the last decade, but as the intensity of the surveillance increases so do the negative effects on the employees. There has been a huge increase to pass legislation†s that will regulate the employer in monitoring his employees† by via computer. Monitoring an employee by via computer is one of the latest innovations in electronic monitoring, which is done by purchasing and installing software in the companies computer system. Once the software is installed, it will be able to do a variety of types of electronic monitoring from keystroke counting and accuracy, time how long it takes to make a transaction, and how long the computer has been on idle. This type of electronic monitoring that involves advanced technology and â€Å"the constant monitoring to measure employees† performance creates an enormous amount of pressure and stress†¦ he stress that is created by monitoring has caused serious physical effects† (Ternipsede 447) on employees in the work place. Many employees have been effected from such setting in the workplace, but they are unaware of the effects since they take many years to develop fully. Another type of electronic monitoring that can damage an employee†s health is video surveillance. Video surveillance has existed in the work place since the invention of the television. Video surveillance cameras come in all shapes and sizes, from the obvious ones to some that are small as a dime. Many employers purchase such devices to capture employees and customers who commit theft and fraud, or any other illegal activity. The increase of technology in electronic monitoring is now able to transfer images from a camera to a computer where the employer is able to zoom in and make a positive identity of the employee or customer who is committing an illegal act. This type of monitoring is also to make an employee feel under pressure in hoping â€Å"to enhance employee productivity and quality assurance,† (Ternipsede 447) which serves as a benefit to the employee, employer, and customer. However, many employees do not notice the effects of video surveillance has on their health since there only concern is getting there work done and making their employer happy. One other type of surveillance that causes health risk to the employee is an active badge. Active badges are another type of the latest innovations in electronic monitoring and one of the most controversial types of employee monitoring. The active badges are the size of a credit card that is worn on the outside of the clothing. It keeps track where the employee goes by infrared sensors that are located through out the workplace. Many employer†s who promote this type of electronic monitoring argue that it saves time when having to track someone down. They also argue that it is more of a private way of needing to speak to an employee privately, instead of having to announce their name over the intercom. These active badges also have their negative effects on an employee since they feel entrapped in their workplace because they know that someone else always know where they are. It makes an individual feel like they are in prison, except that they are not secured into their workplace by bars and concrete walls. This type of electronic monitoring is one of the most controversial because it is a new way to invade an individual privacy, without the exception of cameras and monitors. Employers have a right to know whether their employees are on task, however when it infringes on the employees privacy and causes health effects it has gone to far. The employers have the responsibility to hire trustworthy employees and make sure they do their job, not tracking every move they make. As technology advances, business management gets lazier and new monitoring devices pose a threat to employees. The employees well being should be considered before implementing any monitoring systems. Therefore, who knows what electronic monitoring will hold in the future, but will it become so sophisticated that it will cause an employee to choose not to work and live off the government?

Narrative and United States Respond Essay

Directions: Imagine yourself as one of the children in the liberation photograph. Complete the three paragraphs as a first-person narrative from his or her point of view. Paragraph 1: Why were you persecuted? Paragraph 2: Where did you go? Describe your experience at the camp. What happened to your family? How did the United States respond to your experience? Paragraph 3: What will your future bring? Predict what you think will happen to you now that you have been liberated. How has the world changed since your imprisonment? How have you changed? In your narrative, be sure to: recount historical facts accurately use course terms when appropriate cite any outside sources The Nazi’s came into power, and that’s when everything changed. Famailies were broken,homes were destroyed,and businesses were ruined. We were the targets for this burtla attack. The Jews. My name is Lauren and my family and I have been taken to a camp. We are in Amersfoort in the Netherlands. This camp is a transit and prison camp. I have been hearing it is less harsh then the other camps, such as extermination camps. We have been here since June 23, 1944. It is small, yet it contains about 35,000 prisoners. The Dutch Jews that resign here right now are slowly being sent away. My dad won’t tell me where, but I know it’s to extermination camps. It is very warm here, which makes sleep uncomfortable at night†¦not that we get much of it anyways. I am thankful I am still with my parents though, it is just us. The food here isn’t good either. Don’t supply enough. I can feel myself getting weak and it has only been one day†¦how much longer can I last? The Dutch Red Cross and Canadian Army is supposed to be sent here sometime soon. Oh, I hope it is soon. This is horrible. April,1945: The point of light has come. The Canadian Army has taken seige and is setting us free! Oh I am so thankful. Now that the war is ending, my family and I can only hope for more good to come. The future will be difficult, for I know it’ll be hard to get over the trauma and pain we have all experienced. Those who have survived will be forever scarred. The world is different now. Everything seems black and grey. Everyone is sad and gloom, yet they should be. Many people have been hurt and killed nd seperated. Not only the Jews, but the countries involved are hurting. I am a stronger person now. I hope to shine my strength upon others around me. I know that when I grow up I will make a difference in these people’s life and show them to not hold a grudge, though it may be hard, but to forgive so that they may life eternally forever.

Teaching Literacy Midterm Essay Example | Topics and Well Written Essays - 750 words

Teaching Literacy Midterm - Essay Example 326.) The demands of making meanings, stresses the students to activate their prior knowledge and schemata abilities. Schema theory explains how our previous experiences, knowledge, emotions, and understandings affect what and how we learn. (Harvey & Goudvis, 2000). Lapp, Flood & Farnan (2004, p.326) writes that, "Content area teaching has a detailed link with schema theory and prior knowledge."The notion of 'prior knowledge' comprises of few subordinate ideas, which are the 'characteristics of prior knowledge', 'historical back ground', the circumstances of learning and 'classroom acts' (Lapp, Flood & Farnan (2004, p. 326). Lapp, Flood & Farnan (2004, p. 326) write that, "This collection of related, hierarchically arranged ideas is a schema." Few followers of this theory even believed that the single most influential factor is the existing and prior knowledge of the readers on which it depends that what he ends up learning from the material (Eric Digest). The accuracy, sufficiency and appropriateness of a schema, needs to be tackled by the instructor in a very delicate and planned manner. Students can make most out of their schemas if only the teachers know how to activate it. (Lapp, Flood & Farnan, 2004, p. ... The renewed awareness in reading was reinforced by the International Reading Association in 1999. The document focused on "advanced levels of literacy" and considered "their ability to read will be crucial". Many instructors turned to interactive manner of teaching reading. Boothe and Walter (1999) quote McCormick, T. (1988) who writes that, "It one of the most promising approaches to the theory of reading today." Boothe and Walter (1999) write that, "An interactive reading model is a reading model that recognizes the interaction of bottom-up and top-down processes simultaneously throughout the reading process." But the reader needs "to interacting with the text, is selective in using just as little of the cues from text as necessary to construct meaning (Goodman, K. 1981). Most of the reading models, share a common postulation, that many "variables impact student's learning from text" (Pearson, Kamil, Bar & Mosenthal, 2000, p.647). They concerned themselves with cognitive psychology, schema, instructional strategies and the text. Boothe and Walter (1999) while quoting Rumelhart, D. 1985 write, "write that, "These various sources of information appear to interact in many complex ways during the process of reading In this scenario the teacher has to play a role of an instructional designer and their tool is 'text'. Once students are able to develop an understanding of text and identify the text structures then the road begins for towards independent reading. According to Buehl (2009, p.72) the benefits of involving the students in this model means "to condition the students to read material at different rates for verifying purposes" is similar to the core principle of content area literacy. The learners

The history of eyeglasses Essay Example | Topics and Well Written Essays - 4000 words

The history of eyeglasses - Essay Example Despite this early invention, Ilardi indicates that that reason it wasn’t believed that these lenses had been available at this earlier time period rests on a variety of science-related factors, including the late inventions of the telescope and the microscope and a general distrust of the distortions brought forward by the glass. He also presents the text of the documents that had been discovered which consist of a series of letters between Duke Francesco Sforza of Milan to his resident ambassador in Florence, Nicodemo Tranchedini da Pontremoli regarding eyeglasses in which the evidence exists for the wholesale use of these specialized lenses in correcting vision if not in science. Confusing the issue regarding the origin of the eyeglass, though, are reports in China of similar inventions coming to them earlier than the Italian invention. An article from 1936, Kaiming Chiu’s â€Å"The Introduction of Spectacles into China,† makes the claim that spectacles may have introduced into China as early as the twelfth century, coming in from Malacca â€Å"in the Western Regions.† According to the author, this date was derived by comparing the original documents and reviewing the probable date regarding when they were written given what is known about the life of the author. This also places spectacles in China at least a century earlier than had been determined based on readings of the Western texts, especially the texts coming out of Italy. A large part of the confusion resides in the several textual errors included in the base work, proven by further date comparisons between when a work was written and when the author lived. Through this analysis , the author concludes that while the majority of spectacles were probably introduced to China in the late 14th century as a result of trade with Western countries, there is evidence that at least one Chinese man owned a set

109SAM Essay Example | Topics and Well Written Essays - 1500 words

109SAM - Essay Example Research indicates that bureaucracy is one of the key indicators for a civilized society/ organisation (Flohr, 2010). Some of the merits of democracy include: it act as a tool for ensuring success and efficiency within an organisation. It furthers helps to coordinate different people to work together to achieve a common goals. In addition, bureaucracy helps to define roles that of each person in an organisation should execute. For example, some of the key roles hire include: finance role, managerial roles, human resource roles, accounting roles, legal roles, marketing roles to mention just but a few. In addition, less time is consumed in a bureaucratic structure because there are fewer consultations involved. Bureaucracy provides the top level managers with an opportunity to exercise greater control of organisation decision and strategies this further helps towards proper implementation of organisation decisions. Bureaucratic organisation structure tends to have a clear chain of comm and as well as define lines of reporting. Other merits of democracy may be observed from the government perspective. For example in case of a country, bureaucracy helps to protect it against external and internal aggression via establishment of central intelligence units and armed forces. In above connection, it helps to sustain a strong economy through the establishment of Export-Import bank, securities as well as protection of public goods (Media and Ingram, 2013). On the contrary, bureaucracy tends to have some disadvantage. Among disadvantages of bureaucracy include; it denies the participants an opportunity to think independently and hence, discouraging creativity and innovativeness. Bureaucracy tends to be so mechanistic and rigid; this discourages adaptability to contemporary market, legal and industrial changes. In addition, in a bureaucratic organisation, employee in lower levels of management tends to be less satisfied with the decisions made by top, management because the y are not involved in making those decisions and hence they tend to lack accountability in implementing those decisions. In addition, bureaucratic structures tend to be so much centralized rather than decentralized and hence making it difficult for people with a brilliant ideas to contribute. Bureaucratic organization denies employees morale due to repetitiveness in the nature of task undertaken. This it is rare for employees to shift from one job to the other. Additionally, bureaucracy may not be suitable for a small organisation because it. In a bureaucratic organisation there is usually an aspect of goal displacement as because instead of pursuing overall organisation objectives individuals tend to pursue their own goals and interest (Media and Ingram, 2013). There are various theories of bureaucracy for example, max Weber theory, monopolistic model and the theory of acquisitive. Marx Weber theory of democracy comprises of five characteristics that include: specialization, whereb y, employees should be allotted that task that they can do perfectly. The second characteristic involves division of labor; this implies that work should be divided into smaller and manageable task. The third characteristic entails hierarchical whereby, an organisation should have a clear chain of authority where employees can report to one senior. The fourth characteristic entails standardization of operating procedures. This involves explaining employees on how they are suppose to execute the task (Spark notes, 2013). PORTFOLIO ITEM 2: Culture Cultural awareness entails the ability to think not only about ourselves but

Personal Financial Planning Case Study Example | Topics and Well Written Essays - 1250 words

Personal Financial Planning - Case Study Example She uses that amount to fund her monthly budget which according to appendix 1, indicates a deficit figure of $ 348. That is, the amount of Susan’s salary is insufficient to meet all her monthly expenses. The following recommendations have been made to help Susan increase her income. First she should start a cup cake business. Second, she should seek for a job at a restaurant on a night shift. Third, she could tutor elementary school pupils. Fourth, she should seek for a part time job in an adult day care facility. Last, she should work as a cashier at a local fashion store. On the other hand, the following recommendations have been made on areas of expenditure reduction: medical insurance, utilities, Child day care, credit cards, gas, and food. The adoption of the recommendations has proven to increase Susan’s income (appendix 2). Susan is capable of meeting all her monthly expenses. In addition, the analysis shows that she will have a budget surplus of $ 7,087. Therefore, Susan should consider the recommendations in order to improve her credit rating and financial situation. Susan, born in on April 7th, 1976, is aged thirty five years. She is a single parent with two children. Her first born child is Tina, born on August the twenty seven in the year two thousand and eight. Her second born child is Jeffrey, born on April the fourteenth the year two thousand and thirteen. As mentioned before, Susan is a single mother who was deserted by her husband. She encountered the misfortune after she was expectant of giving birth to Jeffrey. Since the painful misfortune occurred, she has never seen or heard from the father of her two children. This means that all the support of her two children are from other sources excluding her husband. Susan stays close to her parents residence. Her parents strive to help occasionally though they are not well off either. She had earlier thought of moving in with her parents, but the idea could not

Macroeconomic in Finance Essay Example | Topics and Well Written Essays - 2000 words

Macroeconomic in Finance - Essay Example These models also highlight the interrelatedness of variables in the economy, which is one of the core concepts in contemporary macroeconomics. Explain how the effectiveness of both fiscal and monetary policy is dependent on the sensitivity of money demand to the interest rate in the closed-economy. Explain how other factors may also impact on policy effectiveness. Monetary policy is "the government or central bank process of managing the money supply to achieve specific goals such as constraining inflation, maintaining an exchange rate, achieving full employment, or economic growth." The monetary policy tools refer to the policy tools of the central bank used to affect the money supply and interest rates such as open market operations, changes in the discount rates, and changes in the reserve requirements (Mishkin 2004). It should be noted that the effectiveness of all these policies rests on the relationship between money supply and interest rate. Accordingly, an increase in the money supply tends to bring a reduction in the interest rate while a decrease in money supply brings about a rise in interest rates. It is notable that without affecting the interest rate, monetary policy renders no effect on the economy. For example, a government wishing to eliminate unemployment pursues an expansionary monetary policy lowering the reserve ratio. Th is in effect will lead to excess reserve rates and encourages bank lending while increasing the money supply. Since interest rate is inversely related with money supply, interest rate falls which encourages investment. Aggregate demand increases and unemployment is reduced or eliminated through the creation of

International economics ECON-370 Assignment Example | Topics and Well Written Essays - 1750 words

International economics ECON-370 - Assignment Example By definition, intra-industry trade arises when a country imports and exports related types of goods or services simultaneously. Considering two countries as an example, Germany and France, if Germany exports cars to France and simultaneously imports cars from England, then intra-industry trade occurs. (b). When the US imports the labor-intensive parts and not finished goods and exports the capital-intensive finished cars, then this would be a clear indication of intra-industry trade whereby the country will be acting simultaneously in the imports and exports of the same product. This scenario is similar to that of the example of Germany discussed in part (a) above. The finding that imports are labor intensive means that most individuals won’t be employed in the US as the imported goods come when they are already near finish. Nothing much is done on them. Capital intensive exports on the other hand means that we send a lot of employment opportunities outside of the country hen ce we create jobs outside and not inside the US. In my view, such a situation due to trade will lead to job displacement. 2. (a). A country is capital-abundant if its endowment of capital is more compared to other †¦. ... labor-intensive because its price in the labor-abundant country will lead to a bid price that is lower relatively to the price of that good in the country. Therefore, a capital-abundant country will export the capital-intensive good because its capital endowment is large compared to other countries, and the labor-abundant country will export the labor-intensive good. From this illustration, US is the capital-intensive country while EA are labor-intensive. US has less workers as compared to EA. This is in line with promoting trade between countries. (b). (c). In Stopper-Samuealson is’s a heory states that a â€Å"rise in the comparative price of a good raises the relative price of the factor used intensively in its production. Opening trade between countries will increase the award to the abundant factor and lower the reward of the scarce factor.this theory clarifies one reason for the controversy about free trade (Krugman et al 75). The US is expected to be the loser as this theory advocates that the relative factor endowments ; creating incentives for owners, nothing ever happened to support free trade. The EA on the other hand, are expected to gain since they are labor-intensive. On the other hand, since production of each good involves using different proportions for individual. Changing output combination altrers relative demand for the goods produced in both countries. Trade liberalization of trade leads to more inequality. (d), when there is no free trade and labor can migrate fully, from one country to another. at intra-industry Trade, the simultaneous import and export of goods for trade. Migration of workers is based on whether a country is capital –intensive or capital extensive. If capital intensive then workers will migrate from it to the labor intensive

IP5- Relations in trade Essay Example | Topics and Well Written Essays - 1250 words

IP5- Relations in trade - Essay Example Through these policies, the actual people behind businesses and the production of market prodcuts have a sense of need for their efforts. They do not feel cheated and they feel the essence of their contribution to society. Two of such policies are fair trade and free trade. In the contest of Content Cow Dairy, this write-up seeks to delve into the meaning of these two terms; fair trade and free trade by drawing the distinction between them. It also seeks to identify how fair trade is achieved and run. What is more, the write-up seeks to explore some of the preferred corporate management strategies that would work best for Content Cow Dairy. Finally the write-up would identify problems faced by the organisation’s foreign affiliates and success ways of remeding the situation. Fairtrade and Free Trade – the Similarities and Differences Fairtrade and free trade are commercial policies that are directed towards the betterment of producers of market produce and their trading counterparts. Accordong to the Fairtrade Foundation (2011), fairtrade is a policy that requires â€Å"companies to pay sustainable prices (which must never fall lower than the market price).† The idea and need for starting fairtrade was born out of giving a fair deal to producers. â€Å"A fair deal includes a fair price for goods and services, decent working conditions, and a commitment from buyers so that there is reasonable security for the producers† (Tribes & Fair Trade Travel, 2009). This is to say that fairtrade is generally focused towards ensuring that prodcuers of market produce are not cheated – as far as the sale and purchase of their produce are concerned. Writing on freetrade however, the Greenpeace International (2011) observes that â€Å"the act of opening up economies is known as "free trade" or "trade liberalisation."† Simply put, free trade is about businesses and companies having the opportunity to trading and opening up new branches in other coutries without much restrictions. Similarly, both free trade and fairtrade are concerned with the betterment of people who put their efforts in doing business. However there is some level of difference in the sense that whereas fairtrade targets the producer and makes sure that the producer gets what he or she deserves, free trade focuses on the marketer (perhaps the one who buys from the producer) to ensure that the marketer is not limited in his or her attempt to trade off his or her products. Fairly traded Products and Reasons for their Selection The initiative of fairtrade was of course focused on specific products and not all other products. In the United Kingdom alone, The Fairtrade Foundation (2011) argues that â€Å"The Fairtrade Foundation has licensed over 3,000 Fairtrade certified products for sale through retail and catering outlets.† These 3,000 products have been categorised into components with each having minor set of products under it. These major pr oducts are listed under food and non-food products. Under the food products, the products include; Bananas, Cocoa, Coffee, Dried Fruit, Fresh Fruit & Fresh Vegetables, Honey, Juices, Nuts/Oil Seeds/Oil, Quinoa, Rice, Spices, Sugar, Tea and Wine (Fairtrade Foundatio

Propsal Essay Example | Topics and Well Written Essays - 4000 words

Propsal - Essay Example The most recent advent of distance learning constitutes the most enticing of these. The aim of this research is to find out the influence of distance training on raising the motives of teachers to participate in training programmes. It will substantially consider the case of Saudi Arabia and will specifically explore teachers' viewpoints there, regarding the potentials distance training has that make it more favourable and encouraging as opposed to those of the traditional face-to-face approach. The research, in the process, will uncover different aspects related to teachers' training programmes. This will then be correlated to assess how teachers' motivations towards training can be increased. There has been a wide recognition that training plays an important role in upgrading and improving teachers' abilities to elevate teaching outcomes toward highly accomplished educational goals. It is to be noted that an ongoing training system has been developed in Saudi Arabia in this regard. However, the beneficial consequence of the system cannot be apparently felt and there are signs that teachers are not all that interested in participating. Several reasons might be enumerated to be behind this. However, many believe that it is the approach that relies mainly on the conventional face-to-face training that is not sufficiently motivating teachers to take place. It is assumed that applying distance training approach as an alternative would be more encouraging. Although distance training is becoming widely employed nowadays and proved to be very sufficient to gain interest, the link between distance training and motivation is not sufficiently covered by research yet. This research will try to explore this sort of link and find out how significant distance training is considered as a motivating medium. Moreover, the research will assess the extent to which conventional face-to-face approach fulfils teachers' training purposes and highlights the major obstacle facing this system. On the other hand, it will also research the opportunities of applying distance training among teachers in Saudi Arabia. It will try to build a good understanding of the available information technology infrastructure and reveal whether teachers have the basic skills to facilitate information technology tools and thus get the full benefit of distance training. The research will look at how confident teachers are with distance training and find out any sort of relation between satisfaction and motivation with distance training including other factors related to working and personal conditions such as subject and level of teaching. Strategy: The proposed research will take on a quantitative approach. It will mainly depend on gathering and analyzing quantitative secondary and primary data gathered from available literature documents and by means of social surveys. This will be supported with appropriate qualitative data and analysis to provide clarification and confidence. The research will be mostly deductive in a sense that it works from the more general to the more specific and builds up its conclusion upon initial scientific hypotheses. It ought to ascertain a preliminary assumption and generates inferences about associations among selected variables. The research will try to answer the following questions : 1-To what extent do teachers in Saudi

Crime Scene Reconstruction Essay Example for Free

Crime Scene Reconstruction Essay It has moved beyond a physical barrier allowing analysts to dissect the crime scene to identify evidence often missed simply walking through the traditional steps of sketching. There is now the opportunity for anyone to revisit the crime scene the next day, next week, or years from now. This is an important the crime scene leaving nothing to the Jurors imagination. According to the Department of Safety for the State of Connecticut, forensic crime scene reconstruction is the process of determining the sequence of events about what occurred during and after a crime (Department of Public Safety Scientific Services, 010). Crime scene reconstruction normally starts ideas of what happened during the crime and then moves to an analysis of the evidence at the scene. It focuses on gathering as much data and evidence to form a valid hypothesis. The hypothesis can then be subjected to various tests to prove or disprove the overall interpretation of the reconstruction. Once the reconstruction is formalized a theory can be determined in support of the reconstruction. There are three types of crime scene reconstructions. They are specific incident reconstruction, specific event reconstruction, and specific physical evidence reconstruction. Specific incident reconstruction involves reconstructing a crime scene where an accident or incident occurred. This will be needed during such incidences as traffic accidents or homicides. The purpose is to identify the types of evidence that can be associated with these incidents. Using specific event reconstruction, the sequence of events or timelines can be established. This form of reconstruction looks at how all of the pieces of the puzzle fit together. With specific event reconstruction the sequence of events can be determined. The final type of reconstruction is specific physical evidence reconstruction. This involves evidence such as blood and bullets. Through reconstruction of blood splatter, it can be determined where the shooter was standing during a homicide. It will also help identify the location of the bullet if it is exits the body of the victim. Capturing the crime scene is an important part of the crime scene reconstruction process. Typical methods include sketching the crime scene using graph paper and a pencil or taking photographs from a digital camera. Both of these methods do provide a snapshot of the crime scene for preservation but, they do not capture the scene in its entirety. A sketch will note measurements of physical evidence in their relation to the victims body or to such items as furniture and doorways. However, it is completely relying on the investigator to supply accurate measurements and identification of the physical evidence. Using 3D technology, the entire crime scene can be analyzed for accurate measurements at anytime. An advantage that 3D technology has over other methods of crime scene reconstruction is that it can preserve the crime scene in a moment in time. This is vital if the scene is in a populated area and needs to return to its natural state as soon as possible. Think about a crash scene involving two vehicles on an expressway in Los Angeles during rush hour that resulted in a fatality. The time it takes to clear the scene is a very important variable when collecting the evidence. Under these conditions, there may be evidence that goes unnoticed by an investigator that is sketching the scene. Not to mention the time that it takes to do physical measurements. Using 3D technology can allow the investigator to collect the data and have confidence that nothing will missed. In order to capture a crime scene in its entirety multiple scans of the scene must be considered. The collection of data comes from only the viewpoint of the investigator. Consider capturing the image of an automobile. If we were to stand at the front of the automobile we would not be of the automobile to in order to collect a complete image. One tool used to collect 3D images from a crime scene is a calibrated digital camera. It uses a technology called stereo photography. Standard photographs are only 2-dimensional representations of what you see. 3-dimensional photographs are taken from two perspectives. Because we have two eyes, we will need two perspectives on a scene. By forcing each eye to see only one photograph, i. e. the left eye sees the left photograph and the right eye sees the right photograph, your brain will reconstruct the depth information from the two pictures and you will see a 3D image (3dphotography, 2010). The use of calibrated digital cameras allows the viewer to see the image as it would have been seen by the individual taking the pictures. When multiple photographs are combined, a reconstruction of the scene is created. Another tool that is used to collect 3D images from a crime scene is a 3D scanner or laser. A 3D scanner is known for high-accuracy and long range. Most 3D scanners can collect data from 900 feet away. It can operate in bright sunlight or total darkness, indoors or out. The built-in digital camera allows the measured 3D data (known as a point cloud) to automatically be mapped creating a 3D rendering of the scene (3D Forensic Mapping, 2010). The 3D scanner quickly digitizes a scene using both panoramic photography and 3D laser scanning which is the process of making millions of highly accurate measurements in Just a few minutes. The result is an accurate 3D representation of he scene from which any measurement can be made, even long after the scene has been vacated. Whether using a calibrated digital camera or a 3D scanner, it is time to create a 3D model of the data. The models are assembled in 3D animation software. This is when the data that was collected at the crime scene is put into the software. In the case of the using a calibrated digital camera, each pixel is assigned a coordinate. The coordinate is made up of XYZ; where X is an Easting coordinate, Y is a Northing coordinate, and Z is the elevation. The pixels or coordinates are then lotted on a 3 dimensional grid. If we consider a sketch that is typically performed at a crime scene, it is laid out on a piece of graph paper. The investigator assigns a certain measurement between squares and then plots all the relative items of the crime scene at the respected distance. This would be considered a 2 dimensional drawing where only X Y are plotted. In a 3D plot, it includes the Z value. This gives the 3 dimensional model its depth. So, the multiple photographs taken with the calibrated digital camera are overlaid, assigned a coordinate, and modeled into a 3D image. The 3D scanner is not much different from a calibrated digital camera, although it uses an infrared laser to collect data points instead of pixels. The hardware then assigns coordinates to each data point and the software plots them. A 3D scanner can collect as many as 100,000 data points per second (Oberle, 2009). This creates a huge advantage over using digital camera which can only collect upwards of 8 million pixels with each photo (Patterson, 2010). It would only take a scanner Just over a minute to surpass a digital camera in resolution. At this point, the scene is ready for review. With the combination of photo-like images the software will allow the viewer to spin the images 360-degrees. Looking at the computer screen, you will be able to enter the crime scene as if you were actually there. This can be copied and viewed by anyone with access to the 3D software. It becomes a crime scene, the more likely evidence will not go unnoticed. When reviewing the crime scene reconstruction, measurements can be achieved right from the office. Because each data point is assigned a coordinate, the distance formula can be used to calculate distances between two points. The software includes an algorithm that can quickly calculate the distance between any points selected by the user. Therefore, determining specific physical evidence reconstruction such as blood splatter is made possible back at the office. In blood spatter evidence, the measurements will help calculate the mass of each drop from the size of its stain, and use this to calculate its maximum potential velocity. Air drag would tear apart a droplet if it travelled faster than this limit (Marks, 2010). With that information, and an angle of impact estimated from the shape of the stain, the software projects a ealistic trajectory backwards in time to locate the origin of the blood spatter.

History of Breast Cancer Identification and Treatment

History of Breast Cancer Identification and Treatment A City of Strings In the late 1970s, researchers at Standford and UCSF had invented a technology known as recombinant DNA. They founded a biotech company called Genentech in 1976 to leverage on this technology to develop new drugs. Genentech used Recombinant DNA technology to synthesize human proteins in bacteria cells instead of extracting proteins from animal and human organs. From 1982 to 1985, Genentech had manufactured many important drugs such as human insulin, a clotting factor to treat hemophilia, and a human growth hormone all engineered and produced in bacterial cells. In 1984, a team of researchers led by a German scientist named Axel Ullrich from Genentech discovered the human homolog of the neu gene, an oncogene previously discovered by Weinberg. In the summer of 1986, Ullrich told the story of the isolation of Her-2 at a UCLA seminar. Among the audience was a UCLA oncologist named Dennis Slamon. Slamon had a collection of cancer tissues from patients at UCLA. He proposed a simple collaboration to Ullrich. If Ullrich sent him the Her-2 DNA probes, Slamon could test his collection for cancer cells with hyperactive Her-2 genes. Ullrich agreed. Slamon tested Her-2 with his collection of cancer cells. He discovered that breast cancers could be divided into two types: Her-2 positive and Her-2 negative, depending on whether or not the cancer cells amplify Her-2 by making multiple copies. Her-2 positive tumors are more aggressive, more metastatic, and more likely to kill than Her-2 negative tumors. The association of Her-2 with an aggressive breast cancer prompted Ullrich to look for a drug to shut off the Her-2 function. In 1988, Genentech produced a mouse antibody that could inactivated Her-2 and sent it to Slamon. Slamon tested the antibody with cancer cells in a dish, the cancer cells stopped growing and died. When he injected the antibody into mice with Her-2 positive tumors, the tumors also disappeared. He concluded that the Her-2 inhibition worked in an animal model. Both Slamon and Ullrich expected Genentech to leap at the opportunity. But Genentech got cold feet and wanted to focus on simpler and more profitable drugs. Feeling dejected, Ullrich left Genentech, leaving Slamon alone at UCLA trying to keep the Her-2 project alive at Genentech. Eventually, Slamon and Art Levinson, a molecular biologist at Genentech, convinced a tiny entrepreneurial team to push ahead with the Her-2 project. In the summer of 1990, Genentech produced a human Her-2 antibody ready for clinical trials. They called it Herceptin. Fifteen women enrolled in Slamons trial at UCLA in 1992. The drug was combined with a standard chemotherapy drug, both delivered intravenously. Only five of the original cohort continued the trial to its six-month end point. One of them is Barbara Bradfield. She had told Slamon that she was at the end of the road and had accepted what seemed inevitable, when Slamon tried to enroll her in the trial in the summer of 1991. She survives today. Drugs, Bodies, and Proof By the summer of 1993, news of the Herceptin early phase trial had spread through the community. Her-2 positive breast cancer is one of the most fatal variants of the disease, and patients will try any therapy that could produce a positive response. Cancer activist urged the release of the drug to patients who had failed other therapies. These patients, they argued, could not wait for the drug to undergo the long periods of clinical trial; they wanted a life saving medicine now. For Genentech, Herceptin had not been approved by the FDA. Genentech wanted carefully executed early phase trials. Marti Nelson, a gynecologist in California, had breast cancer when she was 33 in 1987. In 1993, six years after her initial surgery, her cancer had relapsed. She wanted to test the tumor for Her-2 sensitivity, but her HMO insisted that the test was useless because Herceptin was in investigational trials. In the summer of 1993, she contacted the Breast Cancer Action (BCA) project for help. Working through its activist networks, BCA asked several laboratories to test Nelsons tumor. In October 1994, the tumor was found to be Her-2 positive. She would be an ideal candidate for the drug. But the news came too late. She died nine days later. On December 4, 1994, a group of women from the BCA staged a funeral procession for Nelson through the Genentech campus. Unable to silence the activists, Genentech joined them. In 1995, Genentech agreed to provide an expanded access program for Herceptin, allowing oncologist to treat patients outside clinical trials. Trial Results On May 17, 1998, Slamon reported the results of the clinical trial at the 34th meetings of the American Society of Clinical Oncology in Los Angeles. In the pivotal 648 study, 469 women had received standard chemotherapy and were randomized to receive either Herceptin or a placebo. Women treated with Herceptin had shown a clear a measurable benefit. Response rates had increased by 150 percent, shrinking more tumors, and extending lives by four to five months compared to the control arm. In 2003, two studies were launched to test Herceptin in early stage breast cancer. When the trials were combined, overall survival in women treated with Herceptin was increased by 33 percent. A Four-Minute Mile In 1973, Janet Rowley identified a unique chromosomal aberration in chronic myeloid leukemia (CML) cells. The abnormality, the so-called Philadelphia chromosome, resulted from a translocation in which the head of chromosome 22 and the tail of chromosome 9 had been fused to create a new gene. A team of Dutch researchers isolated the gene on Chromosome 9 in 1982. They called it abl. And in 1984, they isolated abls partner on chromosome 22 a gene called Bcr. In normal cells, Bcr and abl are separate genes living on separate chromosomes. But in CML cells, the fusion of the two genes created a new chimera called Bcr-abl which coded a hyperactive kinase that causes cells to divide without control. In the mid-1980s, a team of chemists at Ciba-Geigy was trying to develop selective kinase inhibitors. Ciba-Geigy was a pharmaceutical company in Basel, Switzerland.ÂÂ   The team was headed by a Swiss physician named Alex Matter, and an English biochemist named Nick Lydon. In 1986, Matter and Lydon discovered a simple skeletal chemical that could bind a kinase and inhibit its function. By the early 1990s. Matter and Lydon had created dozens of new molecules with similar structures. When Lydon tested these molecules on various kinases, he discovered that they were kinase inhibitors with extraordinary specificity. What Matter and Lydon needed now was a disease in which to apply this collection of chemicals. In the late 1980s, Nick Lydon met Brian Druker at the Dana-Farber Cancer Institute. Druker, a young faculty member at the institute, was interested in CML the cancer driven by the Bcr-abl kinase. He proposed an ambitious collaboration effort to test the kinase inhibitors on the patients at the institute. But the project was tabled because the lawyers could not agree to terms. In 1993, Druker reconnected with Lydon after he left Boston to start his own laboratory in Portland at the Oregon Health and Science University (OHSU). Lydon informed Druker that the Ciba-Geigy team had found a molecule called CGP57148 that might inhibit Bcr-abl with high specificity. Revealing little about the potentials of the chemicals, Druker got a collaboration agreement signed between OHSU and Ciba-Geigy. In the summer of 1993, Druker added the drug from Lydon to CML cells in a petri dish. Overnight, the CML cells were dead. He induced CML tumors into mice and then treated the mice with the drug. The tumors regressed in days, leaving behind the normal blood cells. He drew out samples of bone marrow from a few patients with CML and applied the drug to the cells in a petri dish. The leukemia cells in the marrow died immediately, leaving behind the normal blood cells. He had cured leukemia in the dish. Druker expected Ciba-Geigy to be excited about these results. But in Basel, Ciba-Geigy has just merged with its arch rival into a pharmaceutical behemoth called Novartis. The prospect of spending millions on a drug to benefit thousands gave Novartis cold feet. Novartis finally relented in early 1998. They changed the name of the drug to Gleevec. In the initial phase of the study, 53 out of 54 patients receiving the drug showed a complete response within days. The remissions extended into weeks and months as the patients continued the medicine. The initial phase of the trial was a success. The Red Queens Race In the fifth year of their Gleevec trial, Charles Sawyer and Mashe Talpaz found the vast proportion of CML patients maintained deep remissions on the drug. But occasionally, a patients leukemia became Gleevec-resistant and stopped responding to Gleevec. Sawyers discovered that the CML cells become Gleevec-resistant by altering the structure of the molecule. In 2005, Sawyerss team generated another kinase inhibitor, called dasatinib, to target Gleevec-resistant Bcr-abl. The effect of this new drug on Gleevec-resistant patients was remarkable: the leukemia cells disappeared again. Even targeted therapy was a cat-and-mouse game. When the cancer becomes resistant to the drug, we would need a different molecular variant. And when it becomes resistant to the new drug, you would need the next generation drug. Like the Red Queens race, we have to keep running to remain still. In the decade since the discovery of Gleevec, 24 novel cancer-targeted drugs have been introduced and dozens more are in development. The 24 drugs have been effective against lung, breast, and prostate cancers, lymphomas, leukemias and sarcomas. Some inactivate oncogenes, others target oncogene-activated pathways. The Red Queens race applies to cancer screening and cancer prevention. Circles of relationships are powerful predictors of individual behaviors. The tobacco epidemic originated as a form of metastatic social behavior. Successful cancer-prevention strategies can lapse swiftly when social behavior changes. Thirteen Mountains The Human Genome Project was completed in 2003. It will be followed by the Cancer Genome Atlas project a compendium of every gene mutation in the most common form of cancer. Mutations in the cancer genome, Bert Vogelstein believes, come in two forms. Some are passenger mutations that have no impact on the biology of the cancer cell. Others are driver mutations that play a crucial role in the biology of a cancer cell. The mountains in the cancer genome, the most frequent mutations in a particular form of cancer, have another property. They can be organized into between eleven and fifteen key cancer pathways. The dysregulation of these core pathways poses an enormous challenge for cancer therapists. These changes provoke three directions for cancer medicine: Once we have identified the crucial driver mutations in any cancer, we will need to hunt for targeted therapies against these genes. We need to integrate the insights of cancer biology into cancer prevention to preempt the need for a million-person association study. Cancer screening can also be fortified by the molecular understanding of cancer. We need to integrate our understanding of abnormal genes and pathways to explain the behavior of cancer, renewing the circle of knowledge, discovery, and therapeutic intervention. Atossas War Imagine Atossa, the Persian queen who had breast cancer in 500 BC, traveling through time, appearing and reappearing in one age after the next. How would her treatment and prognosis changed in the last four millennia, and what happens to her later in the new millennium? In 2500 BC at Imhoteps clinic in Egypt, Imhotep provides a diagnosis, but there is no treatment, he says. In 500 BC, her Greek slave cuts her tumor out a primitive form of a mastectomy. In 400 BC, in Thrace, Hippocrates identifies her tumor as a karkinos. In AD 168, Claudius Galen says its a systemic overdose of black bile cutting the tumor out would not cure it. Medieval surgeons cut her cancer away with knives and scalpels. Some offer goat dung, lead plates, crab paste, and holy water as treatments. In 1778, at John Hunters clinic in London, her cancer is assigned a stage. If the tumor is local, he recommends surgery. For advanced cancers, he advises: remote sympathy. In 1890, at Halsteds clinic in Baltimore, her breast cancer is treated with radical mastectomy. In the early twentieth century, radiation oncologists try to destroy the tumor using X-rays. By the 1950s, her cancer is treated with a lumpectomy followed by radiation. In the 1970s, her surgery is followed by adjuvant combination chemotherapy to diminish the chance of a relapse. In the 1980s, besides surgery, radiation, and adjuvant chemotherapy, she is treated with hormonal and targeted therapy. In the mid-1990s, Atossas genome was sequenced and found positive for BRCA-1.ÂÂ   She is offered several targeted therapies to treat the illness. In 2050, Atossa will arrive at her oncologists clinic with a thumb drive containing the entire sequence of her cancers genome. The computer would identify the mutations and pathways that are causing the cancer. Therapies will be targeted against these mutations and pathways. She will start with one combination of targeted drugs, expect to switch to a second one when her cancer mutates, and switch again when the cancer mutates again.

The Advantages Of Globalization In ICT

The Advantages Of Globalization In ICT Here i introduced a Globalization and difusion of ICTs and how they reduced the importance of geography, whats the advatage and dis-advantage of Globalization and difusion of ICTs. globalisation is very important for cultural structure,political,social and technological structures.It contains four principal feature in origion of globalisation so i introduced in shortly as below. the multiplication into world markets of national economies, the transition from a High grade economy into a High value economy.The end of bipolarity and traditional prize-fight between socialism and capitalism. http://www.unesco.org/most/globalisation/Introduction.htm Privatization + Deregulation + Globalization = Turbo-capitalism = Prosperity (Luttwak quoted by Frank 2002: 17) http://www.infed.org/biblio/globalization.htm The ICTs (Information and communication technology)are understood about the computers and the internet but this consideration is limited. Information and knowledge are critical components of poverty alleviation strategies, and ICTs offer the promise of easy access to huge amounts of information useful for the poor. However, the digital divide is argued to be the result rather than the cause of poverty, and efforts to bridge it must be embedded within effective strategies that address the causes of poverty. Moreover, earlier patterns of adoption and diffusion of technology suggest that ICTs will not achieve their full potential without suitable attention being paid to the wider processes that they are intended to assist and to the context within which they are being implemented. as it excludes the more traditional and usually more common technologies of radio, television, telephones, public address systems, and even newspapers, which also carry information. In particular, the potential value of radio as a purveyor of development information should not be overlooked, especially in view of its almost ubiquitous presence i n developing countries, including the rural locations in which the vast majority of the poor live. Many of the factors that will define how ICTs will be integrated into existing community and national development initiatives are highly contextual in nature; dependent on existing norms of institutional behaviour and on how vigorously reforms can be implemented. As a result, diffusion and replication rates will vary among communities and between nations. In some cases, we can expect slow progress towards further diffusion of ICTs for poverty alleviation. Retrieved from http://en.wikibooks.org/wiki/Information_and_Communication_Technologies_for_Poverty_Alleviation/Introduction Advantages and disadvantges of globalisation Advantages Increased free trade between nations . Increased liquidity of capital allowing investors in developed nations to invest in developing nations. Corporations have greater flexibility to operate across borders. Global mass media ties the world together . Increased flow of communications allows vital information to be shared between individuals and corporations around the world. Greater ease and speed of transportation for goods and people. Reduction of cultural barriers increases the global village effect . Spread of democratic ideals to developed nations . Greater interdependence of nation-states. Reduction of likelihood of war between developed nations. Increases in environmental protection in developed nations . Disadvantages Increased flow of skilled and non-skilled jobs from developed to developing nations as corporations seek out the cheapest labor. Increased likelihood of economic disruptions in one nation effecting all nations. Corporate influence of nation-states far exceeds that of civil society organizations and average individuals. Threat that control of world media by a handful of corporations will limit cultural expression. Greater chance of reactions for globalization being violent in an attempt to preserve cultural heritage . Greater risk of diseases being transported unintentionally between nations. Spread of a materialistic lifestyle and attitude that sees consumption as the path to prosperity. International bodies like the World Trade Organization infringe on national and individual sovereignty. Increase in the chances of civil war within developing countries and open war between developing countries as they vie for resources. Decreases in environmental integrity as polluting corporations take advantage of weak regulatory rules in developing countries. http://www.darkseptemberrain.com/ideas/advantages.htm Globalization: Advantages and Disadvantages Instead of giving a few pointers here and a few pointers there, explanation on these concepts should do more justice to the subject. Have a look at the following Advantages and Disadvantages of Global Marketing There has to be operational differences between various companies in different countries. What I mean to say is, a car manufacturer of UK will manufacture a car with a different operation than a car manufacturer in Italy (for example Jaguar and Ferrari). Both are trying to take advantage of the operational difference that they have between them. And both companies are trying to sell a car in America for a greater value. So if you want your product to have an appeal on a global scale, then obviously, marketing on a global scale is required. Advantages of Global Marketing Lower Marketing Costs: If you are to consider lump-some cost then, yes, it is high, but the same cost even goes even higher if the company has to market a product differently in every country that it is selling. Global Scope: Scope of this kind of marketing is so large that it becomes a unique experience. Brand image Consistency: Global marketing allows you to have a consistent image in every region that you choose to market. Quick and Efficient Use of Ideas: A global entity is able to use a marketing idea and mould it into a strategy to implement on a global scale. Uniformity in Marketing Practices: A global entity can keep some degree of uniformity in marketing through out the world. Disadvantages of Global Marketing Inconsistency in Consumer Needs: American consumer will be different from the South African. Global marketing should be able to address that. Consumer Response Inconsistency: Consumer in one country may react differently than a consumer in another country. Country Specific Brand and Product: A Japanese might like a product to have a traditional touch, where as an American might like to add a retro modern look to it. In this case, a global strategy is difficult to device. The Laws of the Land Have to be Considered: Original company policies may be according to the laws of home countries. The overseas laws may be conflicting in these policies. Infrastructural Differences: Infrastructure may be hampering the process in one country and accelerating in another. Global strategy cannot be consistent in such a scenario. Advantages and Disadvantages of Globalization in Developing Countries Overall globalization has been a big boon for the developing countries, but there are a few who say that it has been a curse. Let us take a look at both these aspects of globalization. The Advantages GDP Increase: If the statistics are any indication, GDP of the developing countries have increased twice as much as before. Percapita Income Increase: The wealth has had a trickling effect on the poor. The average income has increased to thrice as much. Unemployment is Reduced: This fact is quite evident when you look at countries like India and China. Education has Increased: Globalization has been a catalyst to the jobs that require higher skill set. This demand allowed people to gain higher education. Competition on Even Platform: The companies all around the world are competing on a single global platform. This allows better options to consumers. The Disadvantages Uneven Distribution of Wealth: Wealth is still concentrated in the hands of a few individuals and a common man in a developing country is yet to see any major benefits of globalization. Income Gap Between Developed and Developing Countries: Wealth of developed countries continues to grow twice as much as the developing world. Different Wage Standards for Developing Countries: A technology worker may get more value for his work in a developed country than a worker in a developing country. Reversal of Globalization: In future, factors such as war may demand the reversal of the globalization (as evident in inter world war years), current process of globalization may just be impossible to reverse. http://www.buzzle.com/articles/advantages-and-disadvantages-of-globalization.html Advantages and Disadvantages of ICT ICT has made my project easier to do. Making a catalogue is a long process, involving a lot of design and research plans, using a computer and IT based materials has cut down the time it would take of I had done it manually. For example, before starting to make my catalogue I had to do some research on the items I wanted to advertise, using the internet was a faster more efficient way of doing this. The internet showed the websites I needed to go on that had the right information. If I had not used a computer I would have had to carry task out manually, which is very time consuming, for example, Cropping pictures down to the right size to fit the catalogue. The computer does this accurately and more precise than a human can do, cutting. Also copying and pasting, doing this on a computer, then printing means no Pritt Stick: This can look tacky and bad quality. Using ICT gives the best presentation possible. Key skill 12 There is so much technical equipment in the ICT rooms, precautions need to be taken, so that nobody gets hurt, when I was in the ICT room, I made sure that drinks and food were not near the computers, so that the equipment would operate in the right order. Also I made sure that bags were not left in the walking areas, so that others would not trip over them and hurt themselves. To prevent fires, fore extinguishers were present in the room and the sockets were not over loaded. Work surfaces remained clear to avoid clutter. Five minutes before the end of every lesson, I saved the work I had done that day to make sure all my work is well documented and so I can continue from where I stopped in the next lesson. [IMAGE]I saved my work on my part of the school network, in My Documents. Particularly working in this project I made a new folder called Communications- the name of the project so that I can put all the work I do in it, this saves confusion with other files. I made a back up file of the communications folder and named it communications just in case the first one got lost. [IMAGE]i used floppy disks to get even more copies of my work especially the unfinished class work so that I can complete it at home. I used a floppy disk because the schools computers had the facilities for floppy disk use. It is not too heavy or too big for me to carry home and use on my own computer. When I found was having trouble or difficulties in my work or using the computer I told my teacher Mrs Wenden to help me, or got sent to the schools computer technicians to help me, like when I could not log in, the technicians gave me a new password for my username. Key skill 24 There are many advantages and disadvantages of using ICT Advantages of using ICT * Using Microsoft word and software like Microsoft Publisher is that you can change the text, mistakes without having to start from the very beginning again. * Work is easy to save and document, rather than someone keeping them in folders were they can get misplaced. * You can make back up files quickly. * Can keep all files under one folder e.g. communications * Crop pictures down accurately * Use scanners to scan in pictures form magazine and books. * Printer that produce high quality work * Access to the internet * You can email letters and document to people all over the world. Disadvantages of using ICT  · The internet server can go down randomly, so you cannot connect to a webpage.  · Networks can get hacked into. o Shopping online leaves shoppers prone to online credit card theft.  · Viruses can come through the internet damaging the files in your computer  · Some software can be difficult for some generations and people to learn how to use  · People start to rely on computers too much and use them to do everything.  · Repetitive strain injury, strain on tendon in the arms, back problems and painful eyes are caused from prolonged use of computers.  · Work sometimes does not look exactly like what you want it to look like. http://www.123helpme.com/view.asp?id=149377 Tesco Using ICT Advantages and Disadvantages and the Impact of ICT This report is based around the information gathered on a Business Information Day Provided by ELBP. The focus of this case study is on Tesco Supermarket. The manager of the Tesco.Net Business gave an interesting talk on the business and in this case study I a going look at what they use ICT for in their business and the disadvantage and the advantages of ICT and the impact ICT has on the business I will draw out the four main feature if using ICT. The company that I am going to look at is Tesco. Tesco is a shopping company. Tesco customers can buy online and deliver it to your doorstep. Tesco use ICT for their company they use it for various reasons like to get the stock and it alerts them when there are low on stock. The four main functions of using ICT in Tesco: q The first main feature of using ICT is that it produces Internet web site. They use it for Tesco customers can buy online this is an good advantage for Tesco customers because if they live far away and want to shop and Tesco it will be very difficult to get there Tesco online shopping or if Tesco is too crowded online shopping will be much easier. Tesco An Applied ICT Case Study For LEBP Author J.Cowell 2 q The second main feature of using ICT is that Tesco ICT have created a PDA. Tesco staff use it so if the customers cant find a particular item they can type it in and then they can find the item they want and it will tell you the isle and this will make the company more efficient and they will be less fuss about asking where is this particular item. q The third main feature of using ICT is that is produced a location label this is used to find items. It says the isle number first then the row and then the shelf this is very useful to Tesco customers if they cant find what they want. q The fourth main feature of using ICT is Tesco have created a navigation system. Truck drivers use this if they get lost or dont know the way to the customers house or to make the journey quicker to get very groceries to your houses. This a very good item of ICT and very reliable. The advantages of using ICT in Tesco is: q The first advantages of using ICT is that Tesco customers can buy online so they dont need to go to the actual store to buy the products and you just click on the product you want and they just deliver it to your house. Tesco An Applied ICT Case Study For LEBP Author J.Cowell 3 q The second advantage of using ICT is that they can use credit card to buy your items so they dont need to bring your money you can use your credit card. q The third advantage of using ICT is a navigation system this is where the driver can find the customers house if they get lost or dont know where it is. q The fourth advantage of using ICT is location label this is a very good advantage of using ICT because it tells you where the products are and will be less people wondering about the store looking for what there product they want to buy. The disadvantages of using ICT in Tesco is: q The first disadvantage of using ICT is that if the system goes wrong the company cannot run and must close the store and they will lose a lot of money and the customer will think the supermarket is not very reliable so they might not come again. q The second disadvantage of using ICT is if they dont have stock and the truck driver navigation system goes down and Tesco dont get their stock they will lose a lot of money. q The third disadvantage of using ICT is that if the website crashes the people will not be able to buy online and will have to come to the store and will be crowded full of people and will just lose all their stock and will have none left for the afternoon or maybe tomorrow. Tesco An Applied ICT Case Study For LEBP Author J.Cowell 4 q The fourth disadvantage of using ICT is that it is very expensive and costs a lot of money. Tesco pay at least  £3,000,000 a year. The impact ICT has on Tesco The impact ICT has on Tesco is to make them very efficient and if they didnt have ICT it will be very difficult to operate as efficiently and this will waste a lot of time sorting everything out. If the company was not as reliant on ICT they would need to train staff on tills whereas the current tills require no skill level at all. Tesco ICT commitment keeps the staff morale high lack of ICT will lose a lot of staff and will be even more difficult to run the store and will eventually have to close the store. Tesco do use ICT and has made their company more efficient and more reliable to use and ICT will was save a lot of time by saving a lot of time it will save a lot of money. Other Major impacts include advancements in store security due to digital video and better cameras. They are also testing electronic shelf edge labelling to adjust prices globally as they need to be competitive. Many stores in the Tesco group now incorporate self-service checkouts. Which allow you to scan your own shopping and pay. The increase use of ICT at Tesco have created website so people dont need to leave they own house to buy their groceries and will make the company less crowded out Tesco also have been able to widen their product range due to more specialised websites being created and linked to the supermarket business. ICT have also created a navigation Tesco An Applied ICT Case Study For LEBP Author J.Cowell 5 system for truck drivers so they dont get lost and will make the company more faster to run and will make the company more efficient and will be more reliable to their customers. It is a very good impact for people who are on wheel chair and they dont need to leave the house, which will be very difficult for the people who are wheel chair. It has also created PDA to find the product people want and will be less fuss and people wondering about to look for a particular item, which is on stock. It will be more customers getting what their want and will be more customer coming to the store because they can find out want they going to get and not wasting time wondering about Data processing Data processing in the Tesco business is 100% reliant on ICT thus the ICT team needs to ensure the data processing and communication system doesnt crash and ensure regular upgrades and system checks Having all their data processing requirements tied up in ICT is not very efficient and safe for Tesco because if the computer system goes down all the data could be lost. Thus Tesco need to keep a backup system. Robustness and security Tescos systems have a good backup facility that is very safe, as it has multi redundant back-up copies this is very good for Tesco if the computer goes down, Tesco has password protected servers and terminals for all staff, even the tills have secure password and encrypted data transfer protocols. Tesco.net has spent a lot of money and time getting a secure site for their customers and staff. Staff and customers are required to have a valid username and access password to get in the company business system or the website to buy. The website is SSL (secure socket layer) protected this allows them to accept credit and debit cards on their site. The Tesco An Applied ICT Case Study For LEBP Author J.Cowell 6 specialised and enhanced robustness and security allows Tesco to stop hackers getting into their business, which is very efficient for Tesco. http://www.cbsglenroad.com/Intranet/Departments/ictda/POWERPOINTS/unit%202/tesco.pdf IMPACT: http://www.articlealley.com/article_1611691_22.html Definition: Globalised World What does it mean? Does it mean the fast movement of people which results in greater interaction? Does it mean that because of IT revolution people can be in touch with each other in any part of the world? Does it mean trade and economy of each country is open in Non-Intrusive way so that all varieties are available to consumer of his choice? Does it mean that mankind has achieved emancipation to a level of where we can say it means a social, economic and political globalisation? Though the precise definition of globalisation is still unavailable a few definitions worth viewing, Stephen Gill: defines globalisation as the reduction of transaction cost of transborder movements of capital and goods thus of factors of production and goods. Guy Brainbant: says that the process of globalisation not only includes opening up of world trade, development of advanced means of communication, internationalisation of financial markets, growing importance of MNCs, population migrations and more generally increased mobility of persons, goods, capital, data and ideas but also infections, diseases and pollution Impact on India: India opened up the economy in the early nineties following a major crisis that led by a foreign exchange crunch that dragged the economy close to defaulting on loans. The response was a slew of Domestic and external sector policy measures partly prompted by the immediate needs and partly by the demand of the multilateral organisations. The new policy regime radically pushed forward in favour of amore open and market oriented economy. Major measures initiated as a part of the liberalisation and globalisation strategy in the early nineties included scrapping of the industrial licensing regime, reduction in the number of areas reserved for the public sector, amendment of the monopolies and the restrictive trade practices act, start of the privatisation programme, reduction in tariff rates and change over to market determined exchange rates. Over the years there has been a steady liberalisation of the current account transactions, more and more sectors opened up for foreign direct investments and portfolio investments facilitating entry of foreign investors in telecom, roads, ports, airports, insurance and other major sectors. The Indian tariff rates reduced sharply over the decade from a weighted average of 72.5% in 1991-92 to 24.6 in 1996-97.Though tariff rates went up slowly in the late nineties it touched 35.1% in 2001-02. India is committed to reduced tariff rates. Peak tariff rates are to be reduced to be reduced to the minimum with a peak rate of 20%, in another 2 years most non-tariff barriers have been dismantled by march 2002, including almost all quantitative restrictions. India is Global: The liberalisation of the domestic economy and the increasing integration of India with the global economy have helped step up GDP growth rates, which picked up from 5.6% in 1990-91 to a peak level of 77.8% in 1996-97. Growth rates have slowed down since the country has still bee able to achieve 5-6% growth rate in three of the last six years. Though growth rates has slumped to the lowest level 4.3% in 2002-03 mainly because of the worst droughts in two decades the growth rates are expected to go up close to 70% in 2003-04. A Global comparison shows that India is now the fastest growing just after China. This is major improvement given that India is growth rate in the 1970s was very low at 3% and GDP growth in countries like Brazil, Indonesia, Korea, and Mexico was more than twice that of India. Though Indias average annual growth rate almost doubled in the eighties to 5.9% it was still lower than the growth rate in China, Korea and Indonesia. The pick up in GDP growth has helped improve Indias global position. Consequently Indias position in the global economy has improved from the 8th position in 1991 to 4th place in 2001. When GDP is calculated on a purchasing power parity basis http://economics.about.com/od/globalizationtrade/l/aaglobalization.htm SWOT ANALYSIS 15.1 Strength, Weakness, Opportunity, Threat It will be rather simplistic to select features/developments and describe these as strengths, weaknesses, opportunities and threats (SWOT). The reality is too nuanced to allow such laboured descriptions. Hence, we are presenting a pertinent rather than a cut-and-dried picture in this regard. The localization of weaver-force; dyers; designers, card-cutters, loom fabricators and traders- the pool of competencies and resources- is a major strength but this is no longer handloom-dedicated and in that sense, is getting dissipated. When market conditions deteriorate, the stakeholders-particularly weaversexit; correct the supply side and thus prevent terms of trade from worsening below a minimum mark. The legal framework also can provide a bulwark against the terms for weavers deteriorating below a minimum mark. At Agra, absence of occupational alternatives and legal framework contribute to freefall. This weakness is responsible not merely for worsening of weaver wage levels but also for lack of initiative to shore up the competitive strength of the sector. There are market and product development opportunities for the cluster. There is scope for growth in overseas market. On the other hand, there are multiple threats- Carpet weaving becoming a completely unrewarding occupation. On the whole, the cluster is facing an uphill task of recovering lost ground. For understanding it better we here give the SWOT Analysis of the cluster in bullet form à ¢Ã¢â€š ¬Ã‚ ¢ STRENGTH à ¢Ã¢â€š ¬Ã‚ ¢ Traditional Value à ¢Ã¢â€š ¬Ã‚ ¢ Availability of skilled weavers à ¢Ã¢â€š ¬Ã‚ ¢ All the back word linkages are available à ¢Ã¢â€š ¬Ã‚ ¢ Being a famous tourist place good Connectivity with major cities à ¢Ã¢â€š ¬Ã‚ ¢ Existence of strong Traders WEAKNESS à ¢Ã¢â€š ¬Ã‚ ¢ Dependency on one product à ¢Ã¢â€š ¬Ã‚ ¢ Highly unorganized cluster à ¢Ã¢â€š ¬Ã‚ ¢ Over work force à ¢Ã¢â€š ¬Ã‚ ¢ Products are relatively costly because of use of costly yarn à ¢Ã¢â€š ¬Ã‚ ¢ Need of Dry Cleaning à ¢Ã¢â€š ¬Ã‚ ¢ Inferior quality of dying à ¢Ã¢â€š ¬Ã‚ ¢ Low credit from financial institutions à ¢Ã¢â€š ¬Ã‚ ¢ Infrastructure is bad à ¢Ã¢â€š ¬Ã‚ ¢ Brand Equity of product is declining à ¢Ã¢â€š ¬Ã‚ ¢ Decline in wages of weavers à ¢Ã¢â€š ¬Ã‚ ¢ No regular work for weavers à ¢Ã¢â€š ¬Ã‚ ¢ Common Facility Center à ¢Ã¢â€š ¬Ã‚ ¢ No Training institute à ¢Ã¢â€š ¬Ã‚ ¢ 80 % import (OGL) OPPORTUNITY à ¢Ã¢â€š ¬Ã‚ ¢ Product diversification à ¢Ã¢â€š ¬Ã‚ ¢ Exploration of new market à ¢Ã¢â€š ¬Ã‚ ¢ Export à ¢Ã¢â€š ¬Ã‚ ¢ Reduction in custom duties on Yarn à ¢Ã¢â€š ¬Ã‚ ¢ Product/Design patenting à ¢Ã¢â€š ¬Ã‚ ¢ Tax free THREAT à ¢Ã¢â€š ¬Ã‚ ¢ Competition from other clusters à ¢Ã¢â€š ¬Ã‚ ¢ Decline in demand of Carpet à ¢Ã¢â€š ¬Ã‚ ¢ Increase in demand of value added products à ¢Ã¢â€š ¬Ã‚ ¢ Increase in demand of low cost power loom products . 15.1 STRENGTH 15.1.1 Market à ¢Ã¢â€š ¬Ã‚ ¢ Diversified customer base. à ¢Ã¢â€š ¬Ã‚ ¢ Large Domestic Market à ¢Ã¢â€š ¬Ã‚ ¢ Strong presence in Domestic Market with diversified customer base. à ¢Ã¢â€š ¬Ã‚ ¢ Adequate Marketing Network. à ¢Ã¢â€š ¬Ã‚ ¢ Steady increase in market demand provided impetus to the demand. à ¢Ã¢â€š ¬Ã‚ ¢ Diversified customer base. 15.1.2 Input Availability à ¢Ã¢â€š ¬Ã‚ ¢ Ample availability of raw material and consumables à ¢Ã¢â€š ¬Ã‚ ¢ Easy availability of Packaging Materials Technology à ¢Ã¢â€š ¬Ã‚ ¢ Availability of Customised Manufacturing Facilities. à ¢Ã¢â€š ¬Ã‚ ¢ Availability of low cost manufacturing facilities à ¢Ã¢â€š ¬Ã‚ ¢ Demonstration effect (cluster rapidly adopt the technological changes) à ¢Ã¢â€š ¬Ã‚ ¢ Combine conventional and automatic manufacturing method to provide a cost effective product to the cluster. 15.1.3H R D à ¢Ã¢â€š ¬Ã‚ ¢ Industrial harmonious relation in the entire cluster. à ¢Ã¢â€š ¬Ã‚ ¢ Most of the jobs are learnt by workers while doing it. à ¢Ã¢â€š ¬Ã‚ ¢ Manpower is easily available but revaises to be trained by units. à ¢Ã¢â€š ¬Ã‚ ¢ Young and Educated next generati

Discussing Web Use Especially for Educational Purposes :: Internet Cyberspace Education Essays

Discussing Web Use Especially for Educational Purposes Abstract The purpose of my paper is to define the web, discuss its educational value, and review some of the ongoing debate regarding its educational use. "And Robert L. Heath says ‘[It is a] means by which any organization - no matter how financially limited - can sustain its messages over time and reach people around the world’ " (as cited by Cooley, 1999, p.1). What is the Web? The Web or WWW or World Wide Web is an informational venue, as well as a communications medium that serves many purposes, namely, to advertise businesses, people, products, services; in other words, to facilitate marketing and public relations. "The World Wide Web’s accessibility and ease of use have encouraged a proliferation of Web resources on almost every imaginable topic. Due to the wealth of information available, the Web is becoming a widely used research tool" (Tate and Alexander, 1996, p.1). The Web is also an educational and news delivery system. The Web began with the birth of the internet. According to Sutherland and Stewart (1999), "[t]he Internet, developed in the 1960s to facilitate military research, had expanded to other research uses by the end of the 1970s." Starr (1997) states, that " [by 1981], the Internet had grown to comprise 213 host computers, linked in an unorganized collection of networks that included local area networks, dedicated computer lines, telephone lines and satellite links" (as cited by Sutherland and Stewart, p.1). "Barely a decade later, the Internet had come to include more than 2 million host computers, a growth largely driven by the popularity of the Web, which only became available in 1990" (Sutherland and Stewart, p.1). "Lehnert (1998) stated that this rapid growth of the Web stemmed from the increased availability of inexpensive, powerful computers, widespread access to the Internet, the combination of the easy to use HTML and graphics, readily available Web browsers, and significant a ttention given to the Web by the mass media" (as cited by Sutherland and Stewart, p.1). Starr said that "[T]he Web, with its innovations in the areas of hypertext, multimedia, and interactivity, has had a profound impact on higher education" (as cited by Sutherland and Stewart, p.1). According to Barnard (1997), "[U]niversity administrators, partially driven by market forces, value the Web as a vehicle to market their institution as well as to deliver distance learning" (as cited by Sutherland and Stewart, p.

Graduation Speech :: Graduation Speech, Commencement Address

As we sit here this evening, knowing not what lies ahead, but feeling satisfied that we have completed this challenge, we start to wonder. What have we gained from these last 13 years of school? How often have we asked ourselves: Why do we attend school? What do we expect to accomplish? And what do we gain? Questions, whose importance we may not fully understand today, but which have drastically molded our futures. Sure, this path hasn't been the easiest to follow, but we navigated through the complications and tribulations to the point we are at now, and I ask once again, what have we gained? Education has supplied us with a commonality, a basic foundation on which we may establish our ideas. These ideas are the essential elements that dominate our lives. Each is unique and special. But just like it is perplexing to communicate without understanding the other person, it is difficult to express ideas without an education. Today, let us give thanks to all those who have helped us along the way: our parents for their love and support, our teachers for their dedication and encouragement, and to our fellow classmates for their friendship and compassion. In this stage of life we are still discovering ourselves and the world around us. Our experiences are lacking and our world varies tremendously from our parents' and grandparents' generations. We are still struggling for meaning and purpose. As we continue to grow and develop, our understanding will blossom and our convictions will strengthen. Because of our technology, our generation can communicate world-wide. As we continue to strive for greater opportunities and a better life, we must resist being consumed by our own inventions and instead aspire to personally interact with the outside world. The Internet and other modes of communication can only provide a window, a seat in the theater of life. The world is a stage and we are the actors -- the performers that touch the lives of our children -- the innovators of this conventional realm. Technology can only perform the tasks we program into it; accomplishment requires a human being. Striving for knowledge and perfection is admirabl e, but have the courage to maintain your personal identity. Put your emphasis on the qualities that define our individual personalities and contribute to our diversity. So, what have we gained? These last 13 years of school have prepared us for the journey we are about to embark upon.

Propose a New Positioning Strategy for Acl Product

New market positioning for a new product Introduction ACL Clean has been a successful product in the Hampshire and the company expanded into the Essex region Market. However sales were low and public awareness was lacking. The company was using the majority of its funds on the products line extension and little on advertisement and product placement. This is the key factor in the poor sales in Essex because the public isn’t aware of ACL Clean and its benefits.In order to make ACL Clean a more successful and well known product, funds used for the product line extension need to be diverted to advertising in order implement a new positioning strategy in the Essex market. The best way to implement a new positioning strategy would be through the marketing of ACL Clean to first time buyers of cleaning equipment. In order to do this ACL Clean will need to promote sales, advertise, and become established in the public. Background In January 1990, ABC cleaning Ltd commissioned the clea ning equipment division.The cleaning equipment division expanded more by introducing new products. In the Hampshire area, effective promotion has helped ACL clean become a success. Market awareness is upwards of 80% and brand loyalty is high despite the high price. Advertising is used in the Hampshire for promotion. Ads target general cleaning equipment owners because the market is segmented more according to benefits sought rather than any demographic such as age, gender, or income. The major media is television using commercials with a humorous approach stressing quality and safety.ACL clean then decided to work on developing the product line, as well as branch into the Essex market. These line extension products were also offered in Essex as well as Hampshire, and there was no competition for ACL clean because other companies didn’t enter into this new â€Å"unknown† category of cleaning equipment. Over 5 years in the Essex market and sales are still low. The produc t is available in most key outlets like Tesco, ASDA, Sainsbury, and also in smaller chains. There is little sales promotions, since the website for ACL clean is where the sales promotions are. But there is no awareness of the site.The same pricing strategy is used in Essex as in the Hampshire, but ACL clean has not worked on justifying the cost in consumer’s minds. Furthermore the product line extensions took the majority of the budget leaving no funds for advertising. Without advertising there is no brand loyalty in Essex like in Hampshire. Too much has been put into the product line extension and not enough into the positioning strategy. As a result there is weak positioning and low awareness of this product. Statement of Problems The main concern is that ACL clean has an ineffective positioning strategy in that one was never established for the Essex market.The product was introduced and the line extensions were added, however no effective marketing was done to target the market they were introducing the product into. The lack of establishing a new positioning strategy in Essex has lead to low product awareness, no brand loyalty and low sales. Also, no advertising has resulted in little product position in the consumers mind. Essex consumers are unaware of the product and its benefits because there have been no commercials or ads or promotion of any kind. Strategies Alternative 1 The current positioning strategy has no strengths and many weaknesses as demonstrated in the lack of sales.Therefore a new positioning strategy must be developed. A target market should be defined so that advertising, marketing and public relations can be more focused and effective. ACL clean is a great product with high quality and safety, and with increasing health awareness and infection control campaigns by health authorities people, are more inclined to clean their homes more often. So by targeting the first-time buyers in the market, ACL clean could be effectively prom oted as a great product to help households enhance a healthy environment.This demographic is likely around the age of 25-35. Mainly people out of school, beginning a career or becoming more established, and are able to make a major purchase like a cleaning equipment and want one that will last them for as long as possible. Promoting ACL clean as the product that will achieve this will increase product awareness, create brand loyalty, and ultimately increase sales. However, as many first-time buyers have been using other cleaning equipment or have used other products related to car care, introducing ACL clean as a premium product will be a daunting task ecause there is already an established brand loyalty to other products, even though they are not as good as ACL clean. With establishment of the original ACL clean product in the market the opportunities of the line extensions are limitless. A great way to promote ACL clean in the Essex market would be through public relations. A grea t strategy would be to sponsor an event such as a cleaning equipment show in Essex region. Alternative 2 Another effective means of marketing ACL clean to the Essex Region as a great product with quality safety benefits would be through alliance with healthcare companies and local authorities.Alternative 3 Advertising is the most obvious and effective choice to place ACL clean in the consumers mind, just as it has in the Hampshire. Through TV commercials, magazine ads, and banners on web pages, the name and product information relation to ACL clean would be widely visible. Since TV is a major media source, having commercials that target the demographic of first-time buyers, would make the greatest impact for ACL clean. TV spots during primetime TV on major Essex stations would be seen by millions of viewers. Creating commercials that are exciting and fresh of the special features of ACL clean will catch viewer’s interest.

Benefits of prison Essay

There ar a variety of evils returnted in the coupled States everyday. Felonies and misdemeanors ar examples of annoyances committed. Felonies, such as murder and armed robbery, ar guilty by death or prison house house house house house cost longer than wizard year. Misdemeanors atomic number 18 lesser offenses, such as as well as many unpaid parking tickets, and atomic number 18 punishable by fines, jail terms of less than a year, and/or federation service (Blue/Naden, 2001, p. 13). When people commit crimes, they are labeled malefactors. If caught committing a crime, the savage is determined in prison.The length of time the brutal spends in prison depends on the theatrical role of crime committed and the severity of the crime. The upset over the number of prisons, the length of prison terms and even the need for prison has become a hot government issue in the past few years. Yet, no librate the issues facing prisons and pris irs today, placing wrongs in pr ison derives union as a only. Placing criminals in prison teaches mortalal righteousness. Each person is accountable for any actions committed on their part.Individuals who commit crimes and then be for those crimes gather up that there is a price to pay for non following the rules set by companionship. the whole governmental structure of oblige and threat police, judges, and prisons is a key performer by which order of magnitude restrains aggression and crime (Bender/ Leone, 1995, p. 71). Society rectitudes are in channelize for the protection of all people life sentence in that baseball club. Paying for crimes committed by termination to prison leads to a in the flesh(predicate) realization that no one is to a higher place the law.Of course, most people are innate(p) with personal responsibility. it is the internal prohibition that society builds into each persons character, the inner(a) voice (call it reason, conscience, superego, what you give) that get outs the social contract an organic part of our deepest selves (Bender/Leone, 1995, p. 71). When individuals lose that internal inhibition is when places, like prison, become necessary. Some critics stick called prison government sanctioned conquering (Bender/Leone, 1995 p. 69).prison houses are utilise a removest those who exercise their rights as members of a democratic society. They are used to punish the less desirable members of society, educational activity individuals who do not conform to wo decisions based on the freedoms of this country. In antitheticwise words, people should be able to do whatever they expect to whomever they choose with no consequences. When personal responsibility is not enter the result is anarchy. A democratic society locoweednot exist without about balance and some laws to govern behavior.Crime is al guidances a challenge to the prevailing normative coordinate and a test of the values and commitments of law- changeless people (Blue/Na den, 2001, p. 8) Placing criminals in prison goods society by making communities safer. Depending on the familiarity, the measuring rod and type of crime differs. Poor areas make out to a greater extent crimes, statistically, provided no association is safe from criminals. No matter where the crime occurs the people living in that community are affected. To know that where you put out and originate your children is not safe, affects every part of daily living.Victims of crimes are affected emotionally and in some cases physically. Knowing that the criminal is stinkpot bars makes the victims, families, friends and the community feel safer. They butt end walk with their neighborhoods and sleep in their homes without fear of some stranger struggle them. A safer community equals overall relaxation and tranquility. The only way communities can extend safe is to put criminals behind bars. It has been be that prisons make a difference for one importance reason while in pris on, criminals are not committing crimes.The best way to reduce crime is to identify, prosecute, and incarcerate inflexible criminals. Study after study shows that a relatively small portion of the state is responsible for the lions role of criminal violence in this country. For example, one calcium study found that 3. 8 percent of a host of much than 236,000 men born in 1956 were responsible for 55. 5 percent of all hard felonies committed by the study group (Bender/Leone, 1995, p. 100). Incarceration or prison is the outcome to safer communities and a safer country.It has been argued that criminals are born in poor and untamed communities. mess commit crimes because they puzzle no other executable choices. They break laws to feed themselves and their families they break laws because they pack been taught that they are worthless. Criminals have argued that they had no choice. This line of products is not rational. The number of law abiding citizens living in poor and vi olent communities outweigh those who commit crimes. Criminals use their purlieu as an take over to do what they call for to do when they want to do it.Individuals pat society for their crimes and/or the victim so they can indulge their whims and seek further opportunities to commit crimes (Bender/Leone, 1995, p. 44). There is no excuse for breaking the law. Criminals choose to break the law and choose to blame their situations on others because of their choices. other benefit of prison is the prison engage programs. The prison work program gives jobs to prisoners and stand-ins the economy. Prisons can help pay for their upkeep through their work programs, thus removing some of the rouse of prison cost from taxpayers (Wagner, 2001, p.28). Working get out give prisoners something industrious to do and leave alone influence good behavior. There moldiness be a concentrated driveway on the part of prisons and those outside prison walls to make prison work programs more effect ive. The effort will result in amentaceous prisoners and more manageable prisoners who gain skills necessary for life after prison (Wagner, 2001, p. 29). Prison work programs have not been effectively established because of the negative images of prisoners. Prisoners are criminals who have committed crimes and are not fit to live in society.People outside prison walls do want to use prison made products and/or dont believe prisoners deserve to create items for mass use. Yet, the cost to hunt prisons is increasing and the number of prisons being create around the United States is increasing yearly. In order to meet the need and make prisons reproductive, work programs are a practical(a) option. If one in four prisoners could be put to work for private enterprisetaxpayer costs would fall by $2. 4 billon per year (Wagner, 2001, p. 28). The economy and citizens would benefit from a prison system that has limited self- take for.The prison rehabilitation program is another benefit o f placing criminals behind bars. Unfortunately, there is always going to be someone who feels they can live outside the limits of the law. For this reason, prisons will always be in use. The rehabilitation program teaches prisoners skills and gives them other options instead of crime. People in the United States were optimistic that rehabilitation would be the settlement to the rising crime rate. Work programs, in-jail therapy sessions, undeterminable sentences and halfway houses eased the return to a observant life (Blue/Naden, 2001, p.20). erstwhile released from prison, the criminal has an opportunity to become a productive member of society and find a job. The ability to support self and family will instill a sense of self-worth. The coating of prison rehabilitation is to promote a change in prisoners and instill a desire to become a productive member of society. Since a crime-free society is a thing of dreams, reality must get solutions to the crime problem. Critics of reh abilitation programs have caused the support of such programs to decrease but it has been prove that rehabilitation works (Blue/Naden, 2001, p.39). Every criminal is disparate, their personal history and situation is different and the circumstance surrounding their crime is different but with the right incentive, the right support and the right rehabilitation, success is possible. The most classical benefit of placing criminals in prison is referee for the victim. When a person is a victim of a crime, they are violated. It doesnt matter if the crime falls into the category of a felony or a misdemeanor, victims have been dishonored. Once justice has been served, victims are vindicated.They know that the criminal is paying a price for the injury done to them and that has been set right. Victims deserve to have their case percolated and then hear a verdict that is fair and right, loose them a chance to rise above what has been done to them. Justice does not nullify the crime b ut it makes living with the results a lot easier. Prisons are necessary and in force(p) to the U. S. Prisons are needed in a society where crime is rising and absent acts of violence are becoming minute nature.Individuals who commit crimes cannot continue to live in society, running amuck and destroying lives of law-abiding citizens. Prisons benefit society as a whole by instilling personal responsibility in criminals, making communities safe, impacting the economy favorably, creating a work ethic through the prison work and rehabilitation programs and providing justice for the victims. Prison were created to house law breakers but in turn, criminals can learn to get around themselves, change their lives for the better and make a lasting difference for themselves and their families while society is protected.Prisons are here to the advantage of law-abiding citizens and law breakers. Overall, both sides benefit in a win-win situation. REFERENCES Bender, David and Leone, Bruno, Ed itors. (1995). Crime and Criminals Opposing Viewpoints. California Greenhaven Press, Inc. Blue, Rose and Naden, Corrine J. (2001). Punishment and Rehabilitation. Philadelphia Chelsea House Publishers. Wagner, Michele, Editor. (2001). How Should Prisons goody Inmates. California Greenhaven Press, Inc.